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Posted By: Jim Liddane on: 05/17/2009 16:20:06 EDT|
Subject: RE: The Brunswick Panatrope
The ad you reproduced appeared in most East Coast daily newspapers in November and December 1926.|
I don't really know if they were serious about getting a name or simply getting a lot of free publicity ($5,000 was a lot of money back in 1926), but the prize was actually paid out to a lady whose suggested name (I cannot recall it now), was actially trade-marked by Brunswick.
However, for some reason or another, having paid out and trade-marked her suggested name - they decided to stick with their own choice anyway - the Panatrope.
The Panatrope itself was purely a record player - to get a radio on it involved buying a model called the Panatrope Radiola.
Incidentally, the Brunswick company no longer makes any sort of audio equipment, but still exists in 2009, having been founded over 150 years ago!